Flattening the lighting industry

Back in 2017, my partner and I caught ourselves whining about paying twice more for shipping than the actual product. And that got our noggin’s working. Is there an industry here? Can we test this with a simple product? Maybe lights? Maybe a flatpack light? Yeah, let’s try that.

And that’s when Diah was born. A simple concept, mostly based on high school science of circuitry. Simply connect the positive and negative leads to turn a light on and throw in a flexible PCB and voila! A prototype ready for market testing.

We launched Diah on Kickstarter and hit our goal in just 7 days.